Privacy policy
Privacy Policy
Last Updated: September 1, 2025
This Privacy Policy describes how Wild Calf LLC, wildcalf.com, collects, uses, and discloses your personal information when you visit or make a purchase from the Site.
1. Information We Collect
We collect several types of information from and about users of our Site, including:
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Contact and Purchase Information: When you make a purchase or attempt to make a purchase, we collect personal information such as your name, billing address, shipping address, email address, and phone number. This information is used to process your orders and communicate with you.
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Device and Usage Information: We automatically collect certain information about your device and how you interact with our Site. This includes your IP address, browser type, operating system, and data about your browsing behavior (e.g., pages viewed, products viewed, and referring URLs). We use this information to improve our Site and analyze trends.
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SMS Messaging Information: If you opt in to our text messaging program, we collect your mobile phone number. We also collect data about your interactions with our text messages, such as message delivery status and response content. This information is used exclusively to operate our messaging program.
2. How We Use Your Information
We use the information we collect to:
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Fulfill Orders: To process your orders, arrange for shipping, and provide you with invoices and order confirmations.
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Communicate with You: To send you updates about your order, respond to your inquiries, and provide customer support.
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Market and Advertise: To send you promotional emails or text messages about new products, special offers, and other updates.
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Improve Our Site: To analyze how customers interact with our Site and to optimize our services.
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Prevent Fraud: To screen for potential risk and fraud and to protect the security of our Site.
3. SMS Marketing and Notifications
By opting into our text messaging program, you agree to receive recurring automated promotional and personalized marketing text messages from us at the mobile number you provided. These messages may include cart reminders, marketing content, and other special offers. Your consent is not a condition of any purchase. Message and data rates may apply. You can reply with "STOP" to any message to unsubscribe from our SMS program.
Your mobile phone number and information about your interactions with our text messages are not shared with any third parties for their marketing purposes. We do, however, share this data with service providers and phone carriers to operate our text messaging program. Carriers are not liable for delayed or undelivered messages.
4. Sharing Your Personal Information
We share your personal information with third parties to help us use it as described above. For example, we use a service like Shopify to power our online store. We may also share your information to comply with applicable laws and regulations, to respond to a subpoena or other lawful request for information, or to protect our rights.
5. Your Rights
You have the right to access the personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us.
6. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. The updated policy will be posted on this page.
7. Contact Us
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at sara@wildcalf.com.